After talking to the owner to get an idea as to what she wished for the logo, I came to the conclusion that it should be simple and elegant. A lot of sketching and planning was involved with this project, here are just some of the sketches I made. The final design was made using Adobe Illustrator.
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It was clear that the owner wanted something that represented the history of the building as well as some of the characteristics she incorporated after taking ownership. The flowering illustration can be interpreted to resemble Peacock House's lavender bath products, a shell relating to the location, or a simple version of peacock feathers. To get a better idea of what the design would look like in real life, I put together a mock up of some items used in the hospitality industry. |